Optimum Signs

In today's competitive business landscape, standing out from the crowd and leaving a lasting impression on potential customers is essential for success. One effective way to enhance your brand visibility and create a memorable impact is through the use of custom signage. At Optimum Signs, we specialize in providing top-notch custom signage solutions that elevate your business presence. With our expertise, your brand can shine and attract attention like never before. Custom signage plays a pivotal role in capturing the attention of your target audience, effectively conveying your brand message, and establishing a distinctive identity. Unlike generic signs, custom signage allows your business to showcase its unique personality and differentiate itself from competitors. At Optimum Signs, we offer a wide range of custom signs tailored to suit your specific needs and requirements. Whether you need exterior signs to attract customers from afar or interior signs to create a welcoming...

Do you want to reach out to as many customers as possible? Well-designed commercial fleet wraps that feature bright and attractive lettering catch attention and are hard to miss. Depending on how many cars you own, they let you reach thousands of clients even when you’re not working. Commercial fleet wraps are more cost-effective than other forms of advertising. Billboards and news advertising will have recurring costs, but with fleet wraps, you can change them as often or as little as you like for a cheaper cost. Build a Good Brand Image with Fleet Wraps Small, medium, and large companies can benefit from vehicle wraps. As long as they’re high-quality and professionally made, fleet wraps don’t just make a good impression; they’re an excellent way to spread your brand message. The good thing is that they’re non-obtrusive and more effective than pop-up ads. You can attract attention without disturbing customers. With vehicle wraps, customers are more likely to spot your message and reme...

Now that’s an impressive sign! Our customer, Cafe Floriana located in West Bend, needed a sign that would really stand out but there were a few restrictions placed on us and the design by the property owner. It all added up to one interesting project. Cafe Floriana is located in West Bend and specializes in coffee, espresso,  light breakfast fare, and soup and sandwiches. They provide high-quality fare for a modest price. When they approached us to build the sign for them, they had been working with a smaller sign company in West Bend that just hadn’t been able to get the design correct. The sizes were wrong and conflicted with the sign code, the colors and layout conflicted with the property owner's sign requirements and the overall look didn’t excite our customer.  So basically, we were starting from the beginning. We started with the city sign code. Because the building is a historical building, we had size and design limitations. Not a big deal. Now we applied the building...

No this isn’t a blog about the tree. Our customer was the American Society of Gene & Cell Therapy. What do they do you ask? The American Society of Gene & Cell Therapy (ASGCT) is the primary membership organization for scientists, physicians, professionals, and patient advocates involved in gene and cell therapy. Their mission is to advance knowledge, awareness, and education leading to the discovery and clinical application of gene and cell therapies to alleviate disease—they do that by serving as a catalyst to transform medicine by advancing gene and cell therapies to benefit patients and society. That’s a mouthful.  These folks are solid people that do great work. One of our customers brought us into the project to assist as they have done work with us and were very happy with our work. Referrals are critical to our business.  We started with their logo.  We also started with the property owners as they have a standard for these signs.  Our contact gave us...

There’s no need to grab a bucket of paint to transform the look of your office when you can choose a wall mural instead. We use vinyl sheets with custom-printed designs to create full-wall murals in office spaces. You can add branding, improve the look of your space, and inspire staff and customers alike. How do you get a wall mural that will make a big impact and truly transform the look of your space? Here are some things to consider. Choose an Accent Wall Your first consideration should always be where you want to put the wall mural. Different walls in your space will call for different designs and will give you different amounts of room to work with. In general, you want to choose a large wall so that you have room to add a large design. But you can also choose two walls and have the vinyl cover both of them. Most offices will end up choosing walls in their lobby space or in their first hallway or entrance area. However, choosing large walls behind shared workspaces is another grea...

Ok. I have to admit it.  I have been a student at World Martial Arts for the past 10+ years. My family and I are all multi degreed black belts and my daughters are both instructors.  There is no better place to learn martial arts than World Martial Arts and Grand Master Yun is the best teacher I have ever worked with.  That makes this job personal for me. When we started working on the design for this job, we gathered a number of pictures from Grand Master Yun that he might want to see on the windows.  We then designed a number of options using characters that were prevalent throughout the Korean populace.  We used symbols that appear throughout the culture and are very dominate in the Tae Kwon Do community.  We submitted 14 different designs to Grand Master Yun for him to chose from and you can see which four made the cut.  We took a high resolution photo of Grand Master as the picture for the first window.  The second window we used the logo and...

Braille isn’t always required for ADA compliant signage, but it usually is. Braille helps those with impaired sigh understand the signs and is usually required on signs that label rooms. However, the rules are a little more complicated than that and there are more ADA requirements than just braille. If you’re not sure your signs are   ADA compliant   in Milwaukee, our team can help. Read on to learn the basics of ADA sign compliance and reach out to us for specific advice about your situation. When is Braille Required? Braille is required on most kinds of wayfinding signs that you have throughout your property. If a sign is within arm’s reach and it labels a room, those are both good indicators that the sign needs braille. However, some signs will need to fulfill other ADA requirements beyond braille. Signs that need to follow ADA rules include: · Bathroom signs · Accessibility signs · Emergency signs · Exit signs · Door signs · Wayfinding signs in halls, etc. Other Requiremen...