Optimum Signs

Now that’s an impressive sign! Our customer, Cafe Floriana located in West Bend, needed a sign that would really stand out but there were a few restrictions placed on us and the design by the property owner. It all added up to one interesting project. Cafe Floriana is located in West Bend and specializes in coffee, espresso,  light breakfast fare, and soup and sandwiches. They provide high-quality fare for a modest price. When they approached us to build the sign for them, they had been working with a smaller sign company in West Bend that just hadn’t been able to get the design correct. The sizes were wrong and conflicted with the sign code, the colors and layout conflicted with the property owner's sign requirements and the overall look didn’t excite our customer.  So basically, we were starting from the beginning. We started with the city sign code. Because the building is a historical building, we had size and design limitations. Not a big deal. Now we applied the building...

No this isn’t a blog about the tree. Our customer was the American Society of Gene & Cell Therapy. What do they do you ask? The American Society of Gene & Cell Therapy (ASGCT) is the primary membership organization for scientists, physicians, professionals, and patient advocates involved in gene and cell therapy. Their mission is to advance knowledge, awareness, and education leading to the discovery and clinical application of gene and cell therapies to alleviate disease—they do that by serving as a catalyst to transform medicine by advancing gene and cell therapies to benefit patients and society. That’s a mouthful.  These folks are solid people that do great work. One of our customers brought us into the project to assist as they have done work with us and were very happy with our work. Referrals are critical to our business.  We started with their logo.  We also started with the property owners as they have a standard for these signs.  Our contact gave us...

There’s no need to grab a bucket of paint to transform the look of your office when you can choose a wall mural instead. We use vinyl sheets with custom-printed designs to create full-wall murals in office spaces. You can add branding, improve the look of your space, and inspire staff and customers alike. How do you get a wall mural that will make a big impact and truly transform the look of your space? Here are some things to consider. Choose an Accent Wall Your first consideration should always be where you want to put the wall mural. Different walls in your space will call for different designs and will give you different amounts of room to work with. In general, you want to choose a large wall so that you have room to add a large design. But you can also choose two walls and have the vinyl cover both of them. Most offices will end up choosing walls in their lobby space or in their first hallway or entrance area. However, choosing large walls behind shared workspaces is another grea...

Ok. I have to admit it.  I have been a student at World Martial Arts for the past 10+ years. My family and I are all multi degreed black belts and my daughters are both instructors.  There is no better place to learn martial arts than World Martial Arts and Grand Master Yun is the best teacher I have ever worked with.  That makes this job personal for me. When we started working on the design for this job, we gathered a number of pictures from Grand Master Yun that he might want to see on the windows.  We then designed a number of options using characters that were prevalent throughout the Korean populace.  We used symbols that appear throughout the culture and are very dominate in the Tae Kwon Do community.  We submitted 14 different designs to Grand Master Yun for him to chose from and you can see which four made the cut.  We took a high resolution photo of Grand Master as the picture for the first window.  The second window we used the logo and...

Braille isn’t always required for ADA compliant signage, but it usually is. Braille helps those with impaired sigh understand the signs and is usually required on signs that label rooms. However, the rules are a little more complicated than that and there are more ADA requirements than just braille. If you’re not sure your signs are   ADA compliant   in Milwaukee, our team can help. Read on to learn the basics of ADA sign compliance and reach out to us for specific advice about your situation. When is Braille Required? Braille is required on most kinds of wayfinding signs that you have throughout your property. If a sign is within arm’s reach and it labels a room, those are both good indicators that the sign needs braille. However, some signs will need to fulfill other ADA requirements beyond braille. Signs that need to follow ADA rules include: · Bathroom signs · Accessibility signs · Emergency signs · Exit signs · Door signs · Wayfinding signs in halls, etc. Other Requiremen...

Wall graphics are easily customizable and lend well to truly unique sign ideas. In an office building, on the exterior wall in your parking lot, inside a spa, or on a retail wall, the best wall graphics are always the unique ones. So here are some ideas to get your creative juices flowing if you’re looking for “wall graphics near me” in Milwaukee. 1. Surf’s Up Have your graphic custom cut to the shape of an element in your wall graphic. One great example is to have the graphic edges be the ocean edges in a surfing mural. But there are many other ways to spin this graphic idea. 2. Around the Bend While many focus on placing their  wall mural graphic  on just one wall, you don’t need to limit yourself like that. You can have a wall graphic that goes around the corner of your wall, carrying your design from one room to the other seamlessly. This helps to create a sense of cohesion throughout your workspace. 3. Corporate Quilt Make your wall graphics each a unique square that repr...

The floor might be the last place you’d think to put a sign. In a way, that’s the advantage. Your floor space is uncluttered real estate where you can place some of your more practical signs and some of your most persuasive signs too. Different businesses will use custom floor graphics in different ways, opting to show people where to line up, or bring attention to a product just above a sign. Here are some of the ways that designer floor decals can benefit your Milwaukee business. Simple Wayfinding and Line-Making In complex facilities or offices, it can be challenging for people to find their way. That is especially true if, like in medical offices, they are sick or, as in schools, they are children. Floor decals can lead people to different departments, sections, or even their seats. You can create named paths that have personality, like a “tropical plant tour” within a greenhouse. You can also use floor decals to indicate how and where people should line up. For small...